Business Growth: How Sarah Transformed Her Side Gig with Kefford Consulting
- Edwin Kefford

- Jul 16
- 1 min read
Sarah, an Australian graphic designer, juggles a 9-5 but dreams of business growth and her Etsy shop going big. Bills pile up, and she’s got no plan but loves her craft. Kefford Consulting offered a meeting. From Melbourne, she’s connected
24/7, sharing her lead generation fears with us. We listen then deliver a $1,500 Playbook with practical steps: prior planning, pitch 5 clients/week at virtual meetups, track sales in a notebook, and email 50 contacts for referrals.
Might’ve seemed easy in retrospect, but obstacles persisted. In 60 days, Sarah lands 3 clients, adding $3,000/month, enough to quit her job. Now she’s happier than ever! Kefford Consulting’s global reach gave her a plan, meeting her where she was at, on her time, delivering freedom.





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