5 General Sales Tips to Close More Deals and Boost Revenue in 2025
- Edwin Kefford

- Sep 28
- 2 min read

At Kefford Consulting, we specialize in delivering practical, no-nonsense advice that helps professionals like you streamline sales processes and achieve sustainable growth.
Whether you're a gigworker chasing steady opportunities, a small business owner scaling your team, or a manager optimizing pipelines, these tips are designed to save you time and money. Backed by 2025 benchmarks from trusted sources like HubSpot, Salesforce, and McKinsey, they focus on actionable strategies that can deliver 20-30% uplifts in efficiency and revenue.
Ready to turn your sales game around? Let's dive in step by step:
1. Prioritize Persistent Follow-Ups (Without Being Pushy)
One of the biggest leaks in sales is giving up too early; 48% of reps stop after just two attempts, yet 80% of sales require 5-12 touchpoints to close (HubSpot 2025). Start by personalizing your follow-ups: Use a simple template like, "Based on our chat about [specific pain], here's a quick tip that helped a similar client cut churn by 18%." This empathetic approach builds trust and keeps you top-of-mind.
To make it effortless, create a free member account at keffordconsulting.com. Chat with our ACT bot for a complimentary session; it estimates your time savings and provides exclusive follow-up scripts tailored to your role.
2. Leverage AI for Personalization (Save 2-3 Hours Per Lead)
Generic pitches are ignored by 91% of buyers who prefer personalized outreach (McKinsey 2025). Incorporate free AI tools to craft custom emails in minutes: Input prospect details, and generate messages highlighting their unique challenges. For example, "I saw your team's focus on user adoption- our strategies boosted similar SaaS reps by 40% in revenue."
3. Bundle Solutions to Overcome Objections (Increase Closes by 20-30%)
Budget objections kill 60% of deals after four interactions (SPOTIO 2025), but bundling turns "no" into "yes." Offer value-adds like, "Let's bundle our core strategy with a free retention tracker to prove 3x ROI." This direct tactic addresses concerns head-on and positions you as a partner.
4. Track Micro-Wins for Momentum (Reduce Lost Deals by 15%)
Many salespeople overlook pipeline health, leading to 30% lost opportunities from stalled stages (Delve.ai 2025). Build a simple tracker (e.g., Google Sheets) to log wins like "Prospect viewed demo—+1 point." Review weekly to spot patterns and adjust.
5. Refer and Expand Your Network (Effortless 10-20% Pipeline Growth)
80% of sales come from referrals (HubSpot 2025), yet few leverage them fully. Start with our Unlimited Referrals program: Add emails to your dashboard, track progress, and earn $100 Visa per signup. It's a win-win for sharing our playbooks.
Don't miss out- create a free member account today for exclusive content, a complimentary ACT bot session to calculate your savings, and easy referral tools.
Let's grow together!
Ready to implement these tips? Head to https://consult.keffordconsulting.com/members to sign up and start your free ACT bot chat. Share your top sales challenge below.
What's holding you back? Let's ACT on it!


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